{"title":"Sale","description":"","products":[{"product_id":"premium-organic-hojicha-kyoto-pouch","title":"Premium Organic Kyoto Hōjicha","description":"\u003cp\u003eTry \u003cstrong\u003ePremium JAS Certified Organic \u003cmeta charset=\"utf-8\"\u003eHōjicha\u003c\/strong\u003e from \u003cstrong\u003eKyoto in Japan\u003c\/strong\u003e.\u003cbr\u003e\u003cbr\u003eIt is a roasted green tea powder with a complexity of smokey caramel flavours. \u003cbr\u003e\u003cspan style=\"font-family: -apple-system, BlinkMacSystemFont, 'San Francisco', 'Segoe UI', Roboto, 'Helvetica Neue', sans-serif; font-size: 0.875rem;\"\u003eMedium to dark roast with smooth rounded flavours, and light astringency.\u003cbr\u003e\u003cbr\u003e\u003c\/span\u003e\u003cmeta charset=\"utf-8\"\u003eWith lower caffeine levels than matcha and coffee, this is great as an afternoon\/late night tea or latte.\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cem\u003ePriced from $0.46 - $0.80 per gram \u003cbr\u003ePrice per cup $0.92 -$1.60\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWhat is hōjicha?\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eHōjicha is a roasted tea, made from green tea. They can be made from more mature leaves, Sencha or from the leftover stems and twigs of the tencha or other teas (Kukicha). This is a great alternative to coffee and for those who have a low caffeine tolerance.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWhy use hōjicha?\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003ePerfect for you if you struggle with coffee and needing an alternative! Hōjicha has a lower amount of naturally occurring caffeine, and has antioxidants and L-theanine - this lessens the side effects normally associated with coffee such as anxiety and restlessness. It’s also a great natural food colouring and commonly seen in baked goods and desserts. The smokey caramel flavour is one you start to crave and great for an afternoon tea.\u003c\/span\u003e\u003c\/p\u003e","brand":"Thea Matcha","offers":[{"title":"50g","offer_id":41322065952855,"sku":"OHKYO50POUCH","price":40.0,"currency_code":"NZD","in_stock":true},{"title":"100g","offer_id":41322895835223,"sku":"OHKYO100POUCH","price":64.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1576\/4271\/files\/OHKYO50.webp?v=1765209695"},{"product_id":"superior-kyoto-matcha","title":"Superior Kyoto Matcha Pouch","description":"\u003cp\u003e\u003cem\u003e*Limited quantities of 50gs and 100g variants left in previous packaging still available at special pricing.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003eTry \u003cstrong\u003eSuperior First Harvest Matcha from Kyoto\u003c\/strong\u003e, \u003cstrong\u003eJapan\u003c\/strong\u003e. \u003cspan class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003eKnown for it’s delicious green tea leaves, Kyoto is known as the ‘birthplace of matcha’ This is a superior tea, with first harvest leaves, creating an intense body and floral layers for a truly heightened experience of matcha. Sometimes this grade is known as ‘Ceremonial’ grade.\u003cbr\u003e\u003cbr\u003e\u003cem\u003ePriced from $1.28 - $1.70 per gram \u003cbr\u003ePrice per cup $2.56 - $2.80\u003c\/em\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWhat is matcha?\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eMatcha is powdered green tea leaves - think of a supercharged green tea! A great alternative to coffee.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy use matcha?\u003c\/strong\u003e\u003cbr\u003ePerfect for you if you struggle with coffee and needing an alternative. Matcha is unique because of the amino acid l'theanine present. When paired with matcha’s naturally occurring caffeine, this lessens the side effects normally associated with coffee such as anxiety and restlessness. It’s also a great natural food colouring and commonly seen in baked goods and desserts.\u003cstrong\u003e\u003c\/strong\u003e\u003c\/p\u003e","brand":"Thea Matcha","offers":[{"title":"50g","offer_id":41428443430999,"sku":"NM1KYO50POUCH","price":56.0,"currency_code":"NZD","in_stock":true},{"title":"100g","offer_id":41786247610455,"sku":"NM1KYO100POUCH","price":96.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1576\/4271\/files\/NM1KYO50POUCH_NEW.webp?v=1780879739"},{"product_id":"superior-mie-matcha-tin","title":"Superior Mie Matcha Canister","description":"\u003cp\u003e\u003cspan\u003eTry \u003cstrong\u003eSuperior First Harvest Matcha\u003c\/strong\u003e from \u003cstrong\u003eMie, Japan\u003c\/strong\u003e. The highest grade of finely ground First Harvest green tea leaves grown specifically for matcha now in a reusbale tin. This is a delicate and balanced tea, best served as tea to appreciate its flavour. S\u003cem\u003eometimes this grade is known as \"\u003cstrong\u003eCeremonial Grade\u003c\/strong\u003e\". \u003c\/em\u003e\u003c\/span\u003e\u003cspan\u003e\u003cem\u003e\u003c\/em\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003eNow in an airtight tin, with an inner lid to keep your matcha fresher for longer. \u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cem\u003ePlease keep it stored in a foil bag, or fill to top to keep oxygen to a minimum. Keep in a beverage fridge to best retain flavour and colour.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWhat is matcha?\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003eMatcha is powdered green tea leaves - think of a supercharged green tea! A great alternative to coffee.\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cstrong\u003eWhy use matcha?\u003c\/strong\u003e\u003cbr\u003ePerfect for you if you struggle with coffee and needing an alternative. Matcha is unique because of the amino acid l'theanine present. When paired with matcha’s naturally occurring caffeine, this lessens the side effects normally associated with coffee such as anxiety and restlessness. It’s also a great natural food colouring and commonly seen in baked goods and desserts.\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eThe Mie region matcha has a distinct sweetness and is extremely smooth. This is best appreciated as tea and ideal for people who prefer a lighter taste to their matcha.\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eCanister: Made from Stainless Steel. Approximately 8cm x 8cm. Contains an inner lid.\u003cbr\u003eDishwasher safe.\u003c\/span\u003e\u003c\/p\u003e","brand":"Thea Matcha","offers":[{"title":"Default Title","offer_id":41492523941975,"sku":"NM1MIE50TIN","price":90.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1576\/4271\/files\/NM1MIE50_BOX_6f721457-701b-4eba-9572-cd2c6ec59179.webp?v=1768506835"},{"product_id":"premium-kyoto-hojicha","title":"Premium Kyoto Hōjicha Pouch","description":"\u003cp\u003e\u003cem\u003eLimited quantities of Hōjicha left in previous packaging available at special pricing.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cmeta charset=\"utf-8\"\u003eTry \u003cstrong\u003eHōjicha\u003c\/strong\u003e, a delicious \u003cstrong\u003emedium roasted tea\u003c\/strong\u003e, perfect for afternoon tea or as an even lower caffeine option directly from \u003cstrong\u003eJapan\u003c\/strong\u003e.\u003cbr\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003eWith lower caffeine levels than matcha and coffee, this is great as an afternoon\/late night tea or latte.\u003cbr\u003e\u003cbr\u003e\u003cem\u003ePriced from $0.44 - $0.70 per gram \u003cbr\u003ePrice per cup $0.88 - $1.40\u003c\/em\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWhat is hōjicha?\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eHōjicha is a roasted tea, made from green tea. They can be made from more mature leaves, Sencha or from the leftover stems and twigs of the tencha or other teas (Kukicha). This is a great alternative to coffee and for those who have a low caffeine tolerance.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWhy use hōjicha?\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003ePerfect for you if you struggle with coffee and needing an alternative! Hōjicha has a lower amount of naturally occurring caffeine, and has antioxidants and L-theanine - this lessens the side effects normally associated with coffee such as anxiety and restlessness. It’s also a great natural food colouring and commonly seen in baked goods and desserts. The smokey caramel flavour is one you start to crave and great for an afternoon tea.\u003c\/span\u003e\u003c\/p\u003e","brand":"Thea Matcha","offers":[{"title":"50g","offer_id":41700521017431,"sku":"NHJAP50POUCH","price":28.0,"currency_code":"NZD","in_stock":true},{"title":"100g","offer_id":41700521050199,"sku":"NHJAP100POUCH","price":44.0,"currency_code":"NZD","in_stock":true}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1576\/4271\/files\/NHJAP50POUCH.webp?v=1781234194"},{"product_id":"kansai-matcha-pouch","title":"Kansai Matcha Pouch","description":"\u003cp\u003e\u003cem\u003e*Limited quantities of 100g available in previous packaging design at a special price.\u003c\/em\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003eTry\u003cstrong\u003e Mixed Harvest Matcha\u003c\/strong\u003e. \u003cmeta charset=\"utf-8\"\u003e \u003cspan class=\"a_GcMg font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003eSourced from the Kansai 関西 Region on Japan’s main island, Honshū. This includes prefectures of Hyōgo, Kyoto, Mie, Nara, Osaka, Shiga, and Wakayama.\u003c\/span\u003e\u003cspan class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none white-space-prewrap\"\u003e \u003c\/span\u003e\u003cspan class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003eThis blend of mixed harvest leaves is sharp with good body, making it great as a latte and baking for cost efficiency.\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cspan class=\"OYPEnA font-feature-liga-off font-feature-clig-off font-feature-calt-off text-decoration-none text-strikethrough-none\"\u003e\u003cem\u003ePriced from $0.75 - $0.80 per gram \u003cbr\u003ePrice per cup $1.50 - $1.60\u003c\/em\u003e\u003c\/span\u003e\u003c\/span\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWhat is matcha?\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003cmeta charset=\"utf-8\"\u003e\u003cspan\u003eMatcha is powdered green tea leaves - think of a supercharged green tea! A great caffeine option and alternative to coffee.\u003c\/span\u003e\u003cbr\u003e\u003c\/p\u003e\n\u003cp\u003e\u003cspan\u003e\u003cstrong\u003eWhy use matcha?\u003c\/strong\u003e\u003c\/span\u003e\u003cbr\u003e\u003cspan\u003ePerfect for you if you struggle with coffee and needing an alternative. Matcha is unique because of the amino acid L-theanine present. When paired with matcha’s naturally occurring caffeine, this lessens the side effects normally associated with coffee such as anxiety and restlessness. It’s also a great natural food colouring and commonly seen in baked goods and desserts.\u003c\/span\u003e\u003cspan\u003e\u003cbr\u003e\u003c\/span\u003e\u003c\/p\u003e","brand":"Thea Matcha","offers":[{"title":"50g","offer_id":42492817047639,"sku":"NMKANSAI50POUCH","price":40.0,"currency_code":"NZD","in_stock":true},{"title":"100g","offer_id":42492817080407,"sku":"NMKANSAI100POUCH","price":60.0,"currency_code":"NZD","in_stock":false}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1576\/4271\/files\/NEW_NMKANSAI100.webp?v=1780877381"}],"thumbnail_url":"\/\/cdn.shopify.com\/s\/files\/1\/1576\/4271\/collections\/Brand_Carousel_3.png?v=1778790668","url":"https:\/\/www.theamatcha.com\/collections\/sale.oembed","provider":"Thea Matcha","version":"1.0","type":"link"}